LOS ANGELES, Calif. – Top Cow Productions, Inc. announced today that their “Let Us Win YOU Over” initiative would begin in February and the inaugural title in the program would be the highly anticipated anniversary issue – The Darkness #75.
The “Let Us Win YOU Over” initiative is a yearlong campaign by Top Cow Productions to give out free copies of its regular comics to potential fans in the U.S. and Canada through participating comic book stores. Each month, a different set of stores, each month a different free comic. The stores vary by geography and demographics. Top Cow has partnered with ComicsPRO to bring this promotion to fans and all of the retailers are members of ComicsPRO.
The publisher decided to launch the program with a special celebratory anniversary issue of one of their flagship titles, The Darkness #75. The issue, which is an over-sized 48-page comic, commemorates the 75th overall issue of the series regardless of volume. The list of artists includes: Michael Broussard (current series artist), Jorge Lucas (Pilot Season: Ripclaw), Dale Keown (Pitt), Joe Benitez (Justice League of
“This initiative our most ambitious attempt yet to recruit new readers,” explained Filip Sablik, Publisher of Top Cow. “We wanted to kick it off in a big way and what better way than one of our biggest books of the year, both literally and figuratively. This is a great jumping on point for new fans as it is a standalone story, featuring the best art we have to offer, and an awesome value.”
A list of the participating retailers during the month of February (listed alphabetically by state) is included below (list omitted). Additional information can be found at the official online home of the “Let Us Win YOU Over” initiative – www.topcow.com/freecomics. Customers who currently purchase The Darkness at the stores below will be able to purchase an extremely limited “All Beef” Edition (limited to just the stores listed below) at the regular cover price. Fans are encouraged to contact the specific retailer they wish to visit for specific details.